What is the difference between a Category and a Tag? And how should I use them?

Posted on 24th, October 2016 10:43 AM by Spencer Hill

Posted in: Digital Marketing, Search Engine Marketing, Search Engine Optimization, Search Marketing

In my experience, this is one of the most under used features of a website is the ability to specify Categories and Tags.   First, the difference. Tags are used to highlight key things in your content. Whereas Categories are used to describe your content. But both are used by Google and, when used in […]