What is syndication and how does it relate to content marketing?

What is syndication and how does it relate to content marketing?

Posted on 6th, January 2015 6:36 PM by Spencer Hill

Posted in: Content Marketing

Syndication, in marketing, refers to the process of sharing your content with the world. YouTube is an example of a syndication platform. A place you can share your content. We’ve all heard the stories of someone sharing something on YouTube and then becoming famous over night. But there is both a science, and an art, to […]


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What is Google Analytics Goal Tracking?

Posted on 1st, January 2015 5:52 PM by Spencer Hill

Posted in: AdWords, Analytics

Note: For official information please refer to Google’s official page on the subject.   How does The Portland Company use Google Analytics’ Goal Tracking to make me money? Google Analytics offers a feature called Goal Tracking. It allows us to say “If someone visits my site, then navigate to the contact page, then submits a request […]


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Since 2005 we've been offering digital and content marketing strategy and implementation. Including website development, search engine optimization and marketing, search marketing and more.

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